LAYANAN KONSULTASI DAN PENDAMPINGAN ONLINE PEMASARAN PRODUK MELALUI GROUP SOSIAL MEDIA UNTUK PETANI DAN PELAKU USAHA PISANG

Abstract

Banana farmers and business people are among the groups affected by the Covid-19 pandemic who need serious attention. This business group experienced difficulties because the main market was disrupted. In the midst of these difficulties they still need to survive and improve the quality and network of relationships. This service is intended so that banana farmers and business people can survive and continue to improve the quality of their production. Through online consulting and mentoring services, it is hoped that banana farmers and business people can increase their marketing network through social media groups. Farmers and business people are enthusiastic about participating in activities with evidence that consultation participants via WA and Zoom continue to increase.