Pengaruh Brand Trust, E-Service Quality dan Promosi Terhadap Kepuasan Konsumen (Studi Kasus pada Jasa Pengiriman DPA Express Sumenep)

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dc.contributor.author Rahmat, Evita Alufir
dc.date.accessioned 2022-09-06T01:50:08Z
dc.date.available 2022-09-06T01:50:08Z
dc.date.issued 2022-05-27
dc.identifier.uri http://repository.unisma.ac.id/handle/123456789/5136
dc.description.abstract The studied aiming to be determining serviced qualitied, producted qualitied and promotional mixing on purchased decisioning for Jasa Pengiriman DPA Express Sumenep products, Malang College. Goods quality can attract customer's special interest. In order to face the competition, a company implements a marketing strategy for the goods produced. In a position to try to increase competition for similar goods and the behavior of customers who prefer new variants of goods issued by competitor issuers for satisfaction, more benefits & curiosity (Purwita, 2019). The company must also show that product quality must be in Barangsi because as well as growing the reputation quality of the issuer, it will increase so that the issuer gets a good reputation in the eyes of customers. On the other hand, customers will always remember by definition the quality of the goods is good, even customers will decide to buy the same goods again. In deciding a transaction, one of the factors that will be reviewed by the customer is price. Award Determination Strategy is a fundamental function that must be carried out by a company in responding to the market. Awards are also by definition one of the points taken into consideration by customers in determining transaction policies on goods (Kotler, 2005:18). Where the award is the amount of money that the customer must give fish in order to obtain or use an item or service. In addition, awards will be an important consideration for customers in deciding their transactions, customers will compare the goods awards of their choice, then whether such awards are appropriate or not with the value of the goods and the amount of money that must be spent, so of course, customers choose other customer awards (awards). Kata Kunci: Brand Trush, e-service quality, Kepuasan Konsumen en_US
dc.language.iso other en_US
dc.publisher Universitas Islam Malang en_US
dc.subject Brand Trush en_US
dc.subject e-service quality en_US
dc.subject Kepuasan Konsumen en_US
dc.title Pengaruh Brand Trust, E-Service Quality dan Promosi Terhadap Kepuasan Konsumen (Studi Kasus pada Jasa Pengiriman DPA Express Sumenep) en_US
dc.type Other en_US


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